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GTR: Our Founding Story

GTR: Our Founding Story

Bold Journey Magazine

January 9, 2024

Husband-and-wife duo Kate Pawlicki Bourne, founder of Pulp Lab, and CJ Bourne III, former owner and sales manager of the Northshore Golf Course, have merged their passions to create Ghost Town Ranch. Kate brings her extensive marketing expertise, honed through innovative brand storytelling, pop-up experiences, and strategic tech partnerships. CJ contributes his operational acumen, forged through years of managing his family's golf course in the Pacific Northwest. Together, they've crafted an intimate retail concept space in 29 Palms, California, showcasing desert-inspired goods and proprietary products, inspired by their own adventures renovating their desert homestead and cultivating Manzanilla olive trees at the foothills of Joshua Tree National Park.

Contact Info:

ghosttown@pulplab.com